Creative & DesignSocial Media

Sunraysia Farmers Market

A digital visibility boost that helped turn market mornings into community moments.

ClientSunraysia Farmers Market (Mildura)
ProjectSunraysia Farmers Market – Digital Visibility Boost
ServicesCreative & Design, Social Media

The objective

What we set out to achieve

To grow awareness, foot traffic, and stallholder support by modernising the market’s digital presence and building a stronger connection with the local community online.

What we did

Digital marketing services we provided

01

Social media strategy and content planning

02

Creation of reels, photo stories, and behind-the-scenes visuals

03

Event promotion and seasonal campaigns

04

Community storytelling focused on local growers, makers, and producers

05

Monthly content rhythm to stay front-of-mind for locals

Results

What changed

Increased event attendance and early-morning foot traffic

Stronger engagement from the Mildura community on Facebook and Instagram

Greater visibility for individual stallholders and their products

Helped transition the market into a more digital-savvy community hub

Why it worked

What made the difference

We captured what makes the Sunraysia Farmers Market special — real people, fresh produce, and local pride. Through authentic, visual storytelling and consistent online engagement, Rock Solid Marketing helped turn market mornings into community moments.

Rock Solid Marketing have been an absolute pleasure to work with from the moment of our first meeting. We were fully supported through our whole experience, with Janine wanting to be immersed in our market to fully understand the campaign required. The attention to detail and care has made our whole experience a breeze. We are very much looking forward to working again soon with Ami and Janine

Kylie DewCEO – Sunraysia Farmers Markets

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